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New! Announcing Zapier’s ChatGPT plugin

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New! Announcing Zapier’s ChatGPT plugin


OpenAI, an artificial intelligence research and deployment company, released ChatGPT in November 2022. 

Since then, the AI-powered chatbot has taken the world by storm for its uncanny ability to produce human-like text and responses to simple prompts. ChatGPT can do anything from explaining quantum physics in basic terms to writing emails and tweets. 

Recently, OpenAI designed an open protocol (the Plugin Protocol) that connects language models to designated APIs for external use. We’re excited to share that the Zapier ChatGPT plugin is part of the first batch of providers in this new ecosystem.

This new product (now in beta) can pull in thousands of apps from your tech stack—and allows you to automate tasks directly within ChatGPT’s interface. 

What is the Zapier ChatGPT plugin?

The Zapier ChatGPT plugin is a collaboration between OpenAI and Zapier which allows you to connect 5,000+ apps (like Google Sheets, Gmail, or Slack) and interact with them directly inside ChatGPT.

The plugin is compatible with all Zapier plans, but is currently rolling out to users with a ChatGPT Plus account.

Why it’s important: You can automate tasks from within ChatGPT’s interface—saving you time and the hassle of context switching. Instead of jumping between a bunch of different tabs, you can just ask ChatGPT to perform a task in another app for you.

For example:

Behind the tech: How does the Zapier ChatGPT plugin work?

This plugin is powered by Zapier’s new Natural Language Actions API, which enables AI models like ChatGPT to use simple natural language to complete actions in other apps.

Want to try Natural Language Actions, a free API for developers? It’s available now. Learn more.

You can ask ChatGPT to execute any of Zapier’s 50,000 actions (including search, update, and write) with Zapier’s 5,000+ supported apps, turning chat into action. It can write an email, then send it for you. Or find contacts in a CRM, then update them directly. Or add rows to a spreadsheet, then send them as a Slack message. The possibilities are endless.

A GIF showing a demo of how the ChatGPT Zapier plugin works.

Want to know exactly how Zapier’s ChatGPT plugin works? Check out our help doc for more information.

The possibilities: Popular use cases

This new way of interacting with ChatGPT and combining it with automation makes completing business-critical tasks seamless.

Across marketing, sales, and IT, you can now perform and automate entire tasks within one simple interface.

Let’s take a look at some popular use cases to start with: 

Write and send chat messages to your team

Want to share a new lead with your team via Slack but can’t settle on the wording? Get ChatGPT to draft your message, then ask it to send it to your team’s shared channel.

A GIF showing a demo of asking the ChatGPT plugin to summarize an email and send it to a sales team.

Write and send emails to prospects

Use ChatGPT to pull your latest email from a lead, then ask it to generate an appropriately worded response. When you’re ready, just tell ChatGPT to send it to your lead as an email.  

A GIF showing a demo of asking the ChatGPT plugin to draft a response to an email.

Add, update, or search for database items

Search your Notion database for any item. Ask ChatGPT to add or update it directly inside Notion.

A GIF showing a demo of asking the ChatGPT plugin to search a Notion database for an email address.

The future of automation and AI

At Zapier, we believe that combining the power of AI and automation can revolutionize the way individuals and businesses work. 

The Zapier ChatGPT plugin is just the beginning, but it can already extend the power of AI chatbots, allowing users to go beyond simple conversations and instead perform business-critical tasks with thousands of applications. 

After all, if chatbots can perform actions in the real world, the sky is your limit when powering your work.

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